{"id":99,"date":"2015-01-21T23:40:11","date_gmt":"2015-01-21T23:40:11","guid":{"rendered":"https:\/\/boxturtledesign.com\/?page_id=99"},"modified":"2015-07-09T23:35:12","modified_gmt":"2015-07-09T23:35:12","slug":"test-c","status":"publish","type":"page","link":"https:\/\/boxturtledesign.com\/?page_id=99","title":{"rendered":"Vital Choice Wild Seafood &#038; Organics: e-Commerce"},"content":{"rendered":"<p>As Art Director for e-Commerce at Vital Choice, a 10-year-old direct-to-consumer retailer of premium seafood and supplements, I was responsible for driving sales through email marketing and web initiatives.<\/p>\n<p>I designed, produced, and sent 2 newsletters each week to more than 100K email subscribers. On average, the newsletter produced $40,000 in revenue per twice-weekly issue. I created an original Photoshop illustration for each issue, as well as sidebar promos. I created the html files and sent emails via the Bronto email system. I managed mailing lists, did numerous A\/B test, and created complex automated workflows.<\/p>\n<p>One of my main successes was in growing the subscriber list by 37%. More subscribers yielded increased revenue.<\/p>\n<p>I also designed and produced numerous product-specific marketing email campaigns; multi-faceted web marketing campaigns; and specialty web landing pages. I&#8217;m experienced at developing logistics for complex e-commerce marketing programs based on consumer behaviors.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As Art Director for e-Commerce at Vital Choice, a 10-year-old direct-to-consumer retailer of premium seafood and supplements, I was responsible for driving sales through email marketing and web initiatives. I designed, produced, and sent 2 newsletters each week to more than 100K email subscribers. On average, the newsletter produced $40,000 in revenue per twice-weekly issue. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-99","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/boxturtledesign.com\/index.php?rest_route=\/wp\/v2\/pages\/99","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boxturtledesign.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/boxturtledesign.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/boxturtledesign.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boxturtledesign.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=99"}],"version-history":[{"count":0,"href":"https:\/\/boxturtledesign.com\/index.php?rest_route=\/wp\/v2\/pages\/99\/revisions"}],"wp:attachment":[{"href":"https:\/\/boxturtledesign.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=99"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}